FIDER GREEN REPORT 2023
The effects of climate change have permeated every decision in modern consumers' lives — from the purchases we make, to where we invest our money and how we choose to travel.
The effects of climate change have permeated every decision in modern consumers' lives — from the purchases we make, to where we invest our money and how we choose to travel.
The report tracks green consumer sentiment and behaviour, and reveals a small drop across most metrics in 2023. Australians displayed a slightly lower level of concern about their carbon footprint this year compared to last year, and there are also fewer consumers taking measures to reduce their carbon footprint.
These insights prompt further investigation into some potential catalysts — specifically, the prevalence of "greenwashing" and the continued cost of living crisis.
